You choose the keyword and the search engine
You tell GOAT SEO for which keyword you want to get high rankings and you choose the search engine on which you want to be listed. For example, this can be Yahoo, Google, Bing, their local variations and many other search engines.
GOAT SEO analyzes your web page
GOAT SEO’s Top 10 Optimizer will then analyze all the relevant ranking elements on your web page and the links to your website and calculate a ranking score based on that information. The higher the ranking score, the more likely it is that your website will be listed on the first result page.
GOAT SEO tells you in detail what you have to change
If your website does not have a 100% score, GOAT SEO will tell you in plain English what exactly you have to do to improve your web page and the links to your site. The advice will be tailored to your website, the chosen search engine and the chosen keyword. GOAT SEO will tell you in detail what you have to change and how you have to change it.
You make the changes on your web page
In the last step, you change your web page according to the suggestions of GOAT SEO’s Top 10 Optimizer until there are no further suggestions (GOAT SEO’s Top 10 Optimizer gives your site a 100% rating).